We originally created the PRMRY SF Set as a tribute to colorful San Francisco and celebratory Pride. But we've decided to go one step further and turn this box -- that honors our city, love and equality -- into a Give-Back Box. As such, this box will always be dedicated to giving back, and therefore $5 of every purchase will be donated. 

We are currently donating to the Lyric Center for LGBTQQ Youth, whose mission it is to build community and inspire positive social change through education enhancement, career trainings, health promotion, and leadership development with LGBTQQ youth, their families, and allies of all races, classes, genders, and abilities.


ENHANCE is a medium intensity oil that plays a supporting role in your dish — it elevates without overtly standing out. It pairs perfectly with roasted vegetables, dips, pasta, fish, poultry, grains, and tofu. Our current-harvest ENHANCE is made with a Tuscan blend of California-grown olives. This olive oil is subtle but bold, and has alluring and complex notes of apple and black pepper. 

TRANSFORM is a robust intensity oil that plays a starring role in your dish — it will do more than enhance, and is meant to make you take notice. It pairs best with tomato, crudités, cheese, soup, salad, beef, pork, lamb, and bread. Our current TRANSFORM is made with California-grown Coratina olives. This olive oil packs a bitter and peppery punch, with fragrant and flavorful notes of green almond and green banana.

Both oils are filtered, produced from olives harvested in November 2021, and are quality certified by the California Olive Oil Council. PRMRY's 375ml bottles are sealed with a wooden closure, and made of glass coated with eco-friendly, organic, UV spray.

Each box comes with one dish towel of your choice. The dish towels, from local producer The Heated, measure about 27" square, and are screen printed by hand using non-toxic, water-based ink. They are made of 100% flour sack cotton, and feature a sewn-in loop for hanging. They are washer/dryer safe.


Exceptional extra virgin olive oil (EVOO) is a flawless, fresh juice, packed with phenols — those antioxidants that fight disease and promote good health. EVOO is fruity, flavorful, bitter and spicy, and should be consumed within about four months of opening.

We source our olives from various locations in California, always prioritizing quality above all else. This means that from year to year we may change olive varieties and where we source our olives. For our 2020 harvest, we sourced our ENHANCE olives from a single estate in California’s Central Valley. Meanwhile, our TRANSFORM olives came from two different California estates, one in the Bay Area and the other in Central Valley.

PRMRY's bottles are sealed with a wooden closure, and made of glass coated with an organic, eco-friendly spray that helps to block UV rays. This means your oil is protected from light and the harmful oxidation it causes. That said, it's important to keep your oil away from heat, so avoid storing it in sunlight or near a stove or other heat source.